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Week 2.1

 Movement and Rhetoric  Week 2.1  Lecture Considering a design direction and creative opportunities Collecting examples  Define conference theme  Explore conceptual / touchpoint directions, generate rhetorical options What environmental/open-format possibilities  Engage  Inform Experience  Authentic Medium   The medium can enhance the message…* Whats real and what looks to be real  Be sensitive about the message your sending  If you say something should it be visually ‘backed up’? Making links in clever ways Mix up your media How to add a 3D quality, real and imagined  Inviting your audience in 2-way dialogue First Interim Presentation - Friday 5th March  A3 Print it out in colour  Confernce Title  - Present and make four of your best rhetoric thumbnails - make more than four though 3-5x Speakers andn their rlationship to the theme, include visuals of their work. Set up Are.na 
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Week 1.1

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Lecture Independent Study What do I struggle with as a student designer? .> Moivation > Creativity  > Comapring/Competiting > Productions > Lack of Drive > Thinking outside the box  Makes me feel: > Stressed  > Weak > Not good enough > All ways tired  > shit.  Theme One  How do I gain motivation > Meditation > Podcasts > T.E.D talks A conference would be motivation based, finding your drive , thinking outside the box. Drive - to have desire/ sexy. Sex Drive   Helping oters find their sex drive to design more. - Not actually about 'sex' but used as a metaphor. "Sex Drive your Design" > Mental Health based > Motivation based > How to find "sexiness" in your failures and success.  > Having a desire to become more inspired and motivated  > Add sexy to your daily routine  > 'Sex sells' - metaphor  Theme Two  Designing for the Blind > Texture, sound heat, smell > 'Barr...
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Week 1.2

 Karl Kane Lecture Looking at things Design now (a provocation) modernism - objectivism  - universal type face  - fix the world and make everyone equal  b- consumerism use/exchaneg value  - What is autebtic? - It is authentic, I can prove it postmodern - reletivism  - a rejection of modernism  - who are you to say whats wrong and right, whatever works for you.  - sign value - symbolic representation  - Your authenticity is as good as mine third space/altermodern - critical realism? - consumerism - experience/transformation - On balance, what is more authentic to me and others? Theory of cultural formation: R. Williams  Dominant culture: consumer capitalism  archaic > residual > domiant  archaic - traditional rituals capitalsim -  ill absord your technique, do it up and sell it back to you.  What can we observe (re) emerging in this third space? Emphasis on tangiable experiences  Immersion: sense, think, tou...
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